Music Video Research

   After a couple of weeks of working on filming and editing with my group, we successfully completed our Gatorade commercial. In the last project, I learned quite a lot of things. For one, I learned how to make transitions when the scenes changed. I learned how to remove sound from the films, delete it, and add voice overs. I also learned how to create a split screen and change the position, size, and duration of scenes. This week, we will be beginning a new project. In his project we will be making a music video and we will have to choose a song and make a corresponding film. 

   The song that we chose was "The Best of Both Worlds" written by Hannah Montana. This song covers the genre pop rock and country. "The Best of Both Worlds" is the theme song from the Disney Channel Show, "Hannah Montana." The song was also a single from the album "Hannah Montana." In this song, Miley Cyrus explains how she enjoys both of her lives, where she is a popular artist and a normal teenager. At first, there were contrasting views between song choice. We were unsure if we should have chosen the song "You Belong With Me" by Taylor Swift but ultimately we decided to not stick with that song because we wanted to choose a song that would represent a popular social issue. 

   Normally, pop rock songs are upbeat and can connect with the audience by demonstrating common issues that are faced in everyday life by people of various ages. Most of the time, pop rock music songs show the artist or the band performing in the background of the video. However, in our video, we were planning on only demonstrating a fictional story that goes against the usual conventions. The songs often gives advice through the video of the band performing by delivering a general message. But our video will be able to deliver the same message through a stronger connection between the actors and the audience. Most pop rock songs show a multitude of different camera angles and movements to highlight having a good time. Editing effects included are dutch/oblique shots, close ups, and long shots. The sound in the video would only consist of the song. 

   1. Costumes: The typical clothing in pop rock music videos and bright colors and dramatic styles. The band is usually dressed in casual clothing. We will be using flashy colors and clothing as best as we can.

   2. Lighting: In music videos, the colors are normally very bright and colorful but can also highlight partial naturalness. These colors demonstrate a vibrant environment that is similar to concerts.

   3. Acting: In music videos, there is not much acting by the performer. Usually, the singer just sings the song and dances along.

   4. Make-up: Most videos have glam makeup because they are performing on a stage. We probably won't do an excessive amount of makeup because we are not following the typical conventions of these types of music videos.

   5. Props: The props in these videos are usually microphones, a stage, and instruments. We will use cars, a guitar, microphones, and more.

   6. Setting: The setting tends to be in an auditorium, a studio, or a stage. It is usually a concert but we will being filming in houses and around neighborhoods.